Growth demo on sample data
Sample dataWhere new players on Demo network come from, and which sources are worth it. All servers, last 7 days.
+18.9% vs prior 7 days
Players who joined this network for the first time inside the selected range.-0.5 pp vs prior 7 days
51 new players with no sourceNew players with no recorded source, for example direct IP joins. They still count in every total.
Share of new players in the range whose first join came through a join address, campaign, creator code, or Discord invite MCAnalytics knows. The rest joined with no recorded source.-2.3 pp vs prior 7 days
plus 113 came back in windows still open
Share of new players who came back at least once within 7 days of their first join. Only players whose 7-day window has already closed are counted. Until the first window closes, the tile reads what came back so far.Revenue per new player$0.80+7.8% vs prior 7 days
$361.11 spent by new players
Completed purchases in the range by players who first joined in it, divided by those new players. Overview and Revenue show the same figure.Trend
New players over time and what stands out.
New players over time
First joins per 6 hours, UTC.
Draws the period before this one as a dashed line and prints both numbers on every card.
Comparison off. The charts draw this window only.
| Line | Total | Peak | Med | Latest |
|---|---|---|---|---|
| New players | 453 | 39 | 16 | 23 |
| Bucket | New players |
|---|---|
| Oct 9, 2026 | 24 |
| Oct 10, 2026 | 6 |
| Oct 10, 2026 | 11 |
| Oct 10, 2026 | 22 |
| Oct 10, 2026 | 20 |
| Oct 11, 2026 | 5 |
| Oct 11, 2026 | 13 |
| Oct 11, 2026 | 23 |
| Oct 11, 2026 | 26 |
| Oct 12, 2026 | 6 |
| Oct 12, 2026 | 16 |
| Oct 12, 2026 | 28 |
| Oct 12, 2026 | 23 |
| Oct 13, 2026 | 6 |
| Oct 13, 2026 | 11 |
| Oct 13, 2026 | 39 |
| Oct 13, 2026 | 21 |
| Oct 14, 2026 | 7 |
| Oct 14, 2026 | 14 |
| Oct 14, 2026 | 32 |
| Oct 14, 2026 | 16 |
| Oct 15, 2026 | 6 |
| Oct 15, 2026 | 10 |
| Oct 15, 2026 | 18 |
| Oct 15, 2026 | 17 |
| Oct 16, 2026 | 5 |
| Oct 16, 2026 | 5 |
| Oct 16, 2026 | 23 |
| When | Kind | Title | Note |
|---|---|---|---|
| 2026-10-12 12:00 UTC | Video | TikTok campaign started | Three days of posts pointing at tiktok.example.net. |
| 2026-10-14 19:00 UTC | Event | Skyblock season launch | New season, reset islands and a launch event. |
What stands out
- Win: Top source
list.example.net: 126 new players, 33.0% came back.
Open source - Win: Best return
yt.example.net keeps players best: 52.5% of 40 came back.
Open source - Win: Trend
New players up +18.9% vs prior 7 days.
Open Players - Win: Revenue
Discord earns $6.84 per new player, the most.
Open source
Acquisition
Where new players came from, and how many came back.
Sources
Where new players came from in the last 7 days, how many came back, and what they spent. Choose a source for its details.
| list.example.netlist.example.net126 new players 33.0% 7-day return $114.86 | Hostname | 126 | 33.0% | $114.86 | Not tracked | n/a |
|---|---|---|---|---|---|---|
| tiktok.example.nettiktok.example.net123 new players 28.3% 7-day return $115.38 | Campaign | 123 | 28.3% | $115.38 | Not tracked | n/a |
| play.example.netplay.example.net84 new players 27.4% 7-day return $166.81 | Hostname | 84 | 27.4% | $166.81 | Not tracked | n/a |
| Unknown / Direct | Unknown | 51 | 26.8% | $55.44 | Not tracked | n/a |
| yt.example.netyt.example.net39 new players 52.5% 7-day return $228.77 | Creator | 39 | 52.5% | $228.77 | Not tracked | n/a |
| Discord | Discord | 30 | 39.4% | $205.30 | Not tracked | n/a |
Countries
New players by country and the source behind them.
Top countries
New players by country in the last 7 days, with the source that brought the most of them.
| Country | New players | Top source | From that source | Sources |
|---|---|---|---|---|
| United States | 86 | list.example.net | 27 | 5 |
| Germany | 61 | play.example.net | 18 | 5 |
| United Kingdom | 35 | list.example.net | 11 | 5 |
| Poland | 33 | tiktok.example.net | 11 | 5 |
| Brazil | 29 | list.example.net | 11 | 4 |
| Canada | 27 | list.example.net | 8 | 5 |
| France | 22 | tiktok.example.net | 7 | 4 |
| Czechia | 20 | list.example.net | 6 | 5 |
| Netherlands | 20 | tiktok.example.net | 10 | 4 |
| Australia | 15 | list.example.net | 5 | 5 |
| Sweden | 15 | tiktok.example.net | 5 | 4 |
| Mexico | 11 | tiktok.example.net | 5 | 3 |
| Türkiye | 11 | tiktok.example.net | 3 | 5 |
| Spain | 10 | list.example.net | 4 | 4 |
| Hungary | 10 | list.example.net | 4 | 5 |
First join
What new players do in their first session.
First session
How the first session of each new player went, by source, for first joins in the last 7 days.
| Source | First sessions | Median length | 7-day return rate |
|---|---|---|---|
| list.example.net | 126 | 13m | 33.0% |
| tiktok.example.net | 123 | 15m | 28.3% |
| play.example.net | 84 | 12m | 27.4% |
| yt.example.net | 39 | 13m | 52.5% |
| Discord | 30 | 17m | 39.4% |
What they reached in that first session
Over 453 of 453 first sessions.
Chart times are UTC. A player keeps the source of their first join for good, and revenue stays credited to it.